A creative advertisement to push some sales while raising social awareness…
Canadian ad agency Leo Burnett came up with this idea of Campbell’s Soup setting…
In a grocery store 4,820 cans of Campbell’s Soup were used to build an installation piece that spelled HUNGER. Signage beside the piece encouraged shoppers to buy one and donate it to their local food bank. As shoppers bought cans from the display the word HUNGER slowly disappeared. This allowed people to see how their individual effort could help bring an end to the problem of hunger.
Israeli scientists have inscribed the entire Hebrew text of the Jewish Bible onto a space less than half the size of grain of sugar. The tiny Bible appears to be the world’s smallest.
The nanotechnology experts at the Technion institute in Haifa say the text measures less than 0.5 square millimeter (0.01 square inch) surface. They chose the Jewish Bible to highlight how vast quantities of information can be stored in minimum amounts of space.

World’s smallest bible… ya, the black dot (Image courtesy of
Eastday)
The previous smallest known copy of the Bible measured 2.8 x 3.4 x 1 centimeters (1.1 x 1.3 x 0.4 inches), weighing 11.75 grams (0.4 ounces) and containing 1,514 pages, according to Guinness World Records spokeswoman Amarilis Espinoza. [Metro]
More than 350 people lay in a field at Auckland, New Zealand, to spell out the words “Climate SOS” in conjunction with the 2007 United Nations Climate Change Conference which is taking place in Bali, Indonesia, on Dec 3-14.
Thousands of environmentalist around the globe are joining forces in demonstrations to draw attention to climate change and to urge government leaders to take serious action.
Red Tide is a common name for a phenomenon known as an algal bloom, an event in which estuarine, marine, or fresh water algae accumulate rapidly in the water column, or “bloom”. These algae, more specifically phytoplankton, are microscopic, single-celled protists, plant-like organisms that can form dense, visible patches near the water’s surface.
Certain species of phytoplankton contain photosynthetic pigments that vary in color from green to brown to red, and when the algae are present in high concentrations, the water appears to be discolored or murky, varying in color from white to almost black, normally being red or brown.

Red Tide caused by Dinoflagellates off the Scripps Institution of Oceanography Pier, La Jolla California (Image courtesy of P. Alejandro Díaz)
Not all algal blooms are dense enough to cause water discoloration, and not all discolored waters associated with algal blooms are red. Additionally, red tides are not typically associated with tidal movement of water, hence the preference among scientists to use the term algal bloom. [Wikipedia]
Happy Thanksgiving to people who are celebrating it. For those who are not familiar with Thanksgiving… it is a traditional North American holiday to give thanks for the things that one has at the conclusion of the harvest season.
Thanksgiving is celebrated on the fourth Thursday of November in the United States and on the second Monday of October in Canada. [Wiki]
A massive clay temple with colorful paintings and an altar for fire worship has recently been unearthed in northern city of Lambayeque, Peru.
The temple dates back 4,000 years and is among the oldest sites discovered in the Americas, said archaeologist Walter Alva, who led the team that made the find.
Photos of lovely sunlight beaming through thick leafs of some dense forest…
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A group of pigs had caused traffic congestion in Hampshire when the sow decided to feed her hungry piglets at the middle of the road…