J.Y.Park – Who’s Your Mama ft. Jessi

Korean music video for Who’s Your Mama by pop singer and music mogul J.Y.Park, aka Park Jin-young, founder of JYP Entertainment. The song is the main track for his latest album, 24/34… it’s all about the booty.

The song features Jessi as the rapper. The main dancer is Jang Ju-hee, who has featured in a number of K-pop music videos for various artists.

Mizuno Korea x EXID 15SS

Making video and promotion photos for sportswear brand Mizuno [Kr] 2015 spring-summer collection in Korea, featuring girl group EXID. The campaign also coincides with the opening of a new store in Hongdae, Seoul.

EXID Mizuno Korea 2015 SS advertisement

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Rock Chae Eun Chuu x Barrel

Korean model Rock Chae Eun (sometime credited as Lee Chae Eun) modelling for fashion store Chuu’s [Kr] 2015 S/S urban fitness line; in collaboration with Barrel, another Korean sportswear brand known for its surfing suits.

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Casio EXILIM FR10 Commercial

Japanese commercial-movie for Casio EX-FR10, a digital camera which separates the lens from the controller. Accessories are provided so that the lens can be placed/attached to various spots; not sure if it’s a new idea but looks interesting.

Retail price is around USD450. I’m looking for a new compact camera, this is a plausible alternative. I’m a bit sceptical with the brand’s image quality though.

West Lake, China – Apple Store Opening

Opening day celebration at Apple’s beautiful new store in West Lake, Hangzhou, China. Apple is no longer just about products these days, it’s a way of living.