Behind-the-scene video for 2014 collection of Japanese fashion brand BONCIERGE, featuring model Miki Arimura in the photo shoots. Cute background music =)
Miki Arimura started acting and modelling in 2002 but focused on the later after a few years. She’s an exclusive model with AneCan Magazine. She has also featured in various commercials and a regular guest on TV shows.
Not to be confused with a namesake Japanese pianist active in Singapore.
Bonmax
BONCIERGE is a sub-brand of clothing company Bonmax founded in 1906 (and incorporated in 1948). Japan has the most number of companies older than 100 years in the world, more than 21,000 as of 2009.
Bonmax specialised in corporate uniforms, office suits and formal wear. They also produced casual clothing and fashion accessories.